Faster. Easier. Smarter.
- Checkout
- Orders
- Discounts
- SEO-ready
- Bundles
- Online payments
The Future of E‑Commerce in Egypt.
- 3‑day free trial
- Pay by Instapay
- Cancel anytime


What you get.
Everything your store needs, built in. No apps needed.Your store, ready to sell
Launch with a high-performance e-commerce website, crafted to maximize conversion.
Fast, reliable hosting
Our 99.9% uptime keeps your store running smoothly, day and night.
Your site keeps getting better
Updates, fixes, and content changes are already in your subscription, never a surprise invoice.
Fast answers. Real support.
Need help? WhatsApp us or open a ticket. We usually reply the same day.
Instant pages, more orders
Every page opens instantly, so shoppers move from product to checkout without waiting, and without leaving.
Built on modern infrastructure, not shortcuts.
Your store loads fast, tested and optimized, not just assumed. It's built for SEO from day one, backed up and encrypted automatically, and secured the same way banks secure payments.
Pick your plan.
Save EGP 1,100+ on your first 3 months. Offer ends 20 Oct.- No payment to sign up
- Pay by Instapay
- Cancel anytime
Built on HoudaX
Apex Fragrances
The founder's own fragrance brand, and the first store built on HoudaX. Same platform, same setup you get.
- orders
- 180+
- customers
- 140+
- in sales
- EGP 60k+
Storefront, mobile shopping and an admin panel for orders, reviews, coupons and restock alerts.

Questions before you start.
Straight answers about setup, billing and your data.Do I need to pay anything to sign up?
No. You sign up with your email and phone number. No payment, and no payment details.
How long until my store is live?
Minutes. Your store goes live at its own address, yourstore.houdax.com, shortly after you sign up.
Can my store be in Arabic?
Yes, fully in Arabic, with a proper right-to-left layout.
Can my store accept Apple Pay, Visa and mobile wallets?
Yes. Your store can accept Visa, Apple Pay and mobile wallets, all through Paymob.
Can I use my own domain, like mybrand.com?
Yes. Once your store is live, you can connect your own domain yourself.
When do I start paying?
When your trial ends. Your trial runs on our top plan; we remind you by email before it ends, and you can keep it or switch to any other plan. Then you pay your first monthly invoice. Every invoice is in your dashboard to view and download.
How do I pay?
By Instapay, from your dashboard. With Instapay, transfer the amount, tap “Pay with Instapay” on your invoice and send us the screenshot. We confirm it and you get a receipt.
What if a payment is late?
You get a reminder, then a 3-day grace period. After that your store is paused until you pay, and it comes back as soon as the payment is confirmed. Nothing is deleted.
Can I change my plan?
Yes, from your dashboard. The new plan starts at your next renewal, so you're never charged twice in one month.
Can I cancel?
Yes, any time. Message us and we'll stop your subscription, and you won't be charged again. The details are in our refund policy.
Who owns my store and my customer data?
You do. Your products, orders and customer list are yours, and you can ask us for a copy any time.
Still have questions?
Message us on WhatsApp or by email.
Ready to start selling?
Try it free for 3 days, then save EGP 1,100+ on your first 3 months. Offer ends 20 Oct.
Start for free